Wondershare Filmora

What is Wondershare Filmora?

Wondershare Filmora is an AI-powered video editor that pairs a classic multi-track timeline with a deep stack of generative AI tools — text-to-video, image-to-video, voice cloning, automatic dubbing, smart cutout, audio enhancement, AI music generation, and a chat-style editing co-pilot called AI Mate. It runs on Windows, macOS, iOS and Android and shares one license across desktop platforms.

The 2026 release — Filmora 15 — leans hard into frontier video models. Sora 2, Veo 3.1, Kling 2.5 and Seedance 2.0 are all selectable from the AI Text-to-Video panel, GPT Image 2 is wired into the timeline for stills, and the workflow now stretches from "type a prompt" through to a finished, captioned, color-graded, multi-language export without ever leaving the app.

Why Filmora Earned Featured Status

We mark very few editors as Featured. Filmora qualified for three reasons that matter to readers building real workflows in 2026:

The 20+ AI Features That Matter

Filmora 15 ships more than twenty AI tools. Most editors would call it bloat. In practice, the AI panel is grouped into four useful clusters: generation, editing assist, audio, and workflow. Here are the eight you will actually reach for.

Hands-On With the AI Tools

We pushed a 90-second YouTube intro through Filmora's AI stack end-to-end: text-to-video for the opening shot, AI Image Generator for two title cards, AI Mate for pacing, Smart Cutout for the talking-head segment, AI Audio Enhancer for the dialogue, and Auto Caption for the subtitles.

Generation quality. Sora 2 produced the cleanest establishing shot — coherent motion, no warping on text. Veo 3.1 came in second, slightly more cinematic but with mild flicker on hair. Kling 2.5 was fastest (under 30 seconds) and good enough for a B-roll cut. Each generation costs ~450 credits, so a Veo 3.1 test run will eat half of your Advanced plan's monthly allowance.

The image generator uses GPT Image 2 and renders 1K stills in under 10 seconds. Title cards came out clean. Text-in-image was readable on the first try, which still trips up most generators in 2026.

Smart Cutout is the unsung hero. Drop a talking-head clip onto the timeline, click "Cutout" and the subject is masked. Edges are clean enough to drop a colored background behind without ringing. After Effects roto without learning After Effects.

Auto Caption is the feature most creators will use every day. It transcribed our 90-second clip in 14 seconds with two minor errors (both proper nouns) and let us swap to a TikTok-style animated caption preset in one click.

The Filmora AI Workflow

A typical Filmora project now looks less like editing and more like prompting plus polish. Five stages — import, prompt, generate, polish, export — covered the whole 90-second test edit.

Step 1 — Import

Drop in footage, photos and audio. AI Smart Search lets you find clips by description ("close-up of red car at sunset") instead of clicking through bins. Footage indexes in the background while you start cutting.

Step 2 — Prompt AI Mate

Open the AI Mate panel and tell it what you want. "Add a 5-second intro card", "tighten this dialogue by 12 seconds", "drop a music bed at -18dB" — all worked first-shot on our test edit.

Step 3 — Generate

Reach for AI Text-to-Video, AI Image Generator or AI Voice Cloning to fill gaps. AI Extender doubles as a "rescue" tool for clips that ended a beat too early. AIGC Transitions can also bridge two unrelated clips with a model-generated morph.

Step 4 — Polish

AI Audio Enhancer cleans dialogue. AI Vocal Remover isolates the voice track if you want to re-mix. Auto Caption lays subtitles. Smart Cutout handles any leftover masks.

Step 5 — Export

Export to 4K H.264 or H.265. Direct upload to YouTube, TikTok or Vimeo. Smart Short Clips can also repurpose the master into vertical shorts with captions and BGM before you publish.

Pricing and the Credit Economy

Filmora's 2026 pricing tries to keep the entry cheap while monetizing the expensive AI calls per use. Subscriptions plus AI credits is the simplest way to read it.

The credit catch. AI Text-to-Video via Veo 3.1 costs about 450 credits per generation, Voice Cloning runs ~100 credits, Text-to-Speech burns roughly 1 credit per 10 characters and Speech-to-Text uses about 4 credits per minute. The Advanced plan's 1,000 credits cover roughly two Veo generations and a handful of TTS jobs — fine for testing, tight if you ship daily. Top-up packs run $9.99 / 300 credits up to $25.99 / 1,000.

Core editing — timeline, transitions, effects, asset library, Smart Cutout, AI Mate chat — is not credit-gated. The credit meter only ticks on the generative calls that actually hit external models like Sora 2 or Veo 3.1.

Filmora vs CapCut, DaVinci, Premiere, Runway

Filmora's positioning makes most sense in context. Here is how it stacks against the four tools we get asked about most.

Filmora's wedge is the breadth of integrated frontier video models. CapCut is free and faster for social, but missing Sora 2 and Veo 3.1. DaVinci has stronger color tools but no built-in text-to-video. Runway is the best pure generative tool, but is not a timeline editor — you still need somewhere to assemble the shots.

Filmora by the Numbers

Pros and Cons

Final Verdict

Filmora 15 is the most complete AI video editor under $100 in 2026. The Advanced plan at $59.99/year unlocks Sora 2, Veo 3.1, Kling 2.5, AI Mate, voice cloning and 28-language dubbing in a single app with a real timeline behind it. No other editor in the consumer tier offers that combination.

It is not the answer for everyone. If you grade Hollywood-grade for clients, stay with DaVinci Resolve. If you only ship 60-second TikToks, CapCut is free and faster. If you are an Adobe shop with team workflows, Premiere wins on integration. But for solo YouTubers, course creators, marketing teams of one, and small agencies who want one app that grows with them — Filmora is the clearest one-buy answer.

Our rating: 4.9 / 5. The most complete AI video toolkit in the consumer tier — and the easiest one to recommend to creators who want one app that grows with them.

Frequently Asked Questions